# Mr. Wright, Krebiozen, and the Placebo Effect - Original post: https://www.twitter.com/i/status/2086020914978628080 - Source account: [@JamieAA_Again](https://x.com/JamieAA_Again) - Source language: English - Duration: 2:08 - Published: 2026-08-08 - Canonical URL: https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect ## Transcript [0:00](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect) How many times have you heard that saying, mind over matter? [0:04](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=4) My name is Peter. This story is just that. [0:10](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=10) In the Journal of Projective Techniques in 1957, reported by Bruno Koffler, a patient with advanced liposarcoma cancer undergone treatment, yet failed miserably. [0:21](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=21) The patient, Mr. Wright, was running out of time and his physician, Dr. Philip West, gave him days to live. [0:28](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=28) Until Mr. Wright heard that a scientist has discovered a whore serum called Crebiotin, that seemed to be effective against cancer. [0:35](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=35) The injection for the serum was given to Mr. Wright on Friday afternoon. [0:38](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=38) The following Monday, Dr. West discovered that the patient was up and filled with life. [0:43](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=43) During his office visit, Mr. Wright was joking with the nurses. [0:46](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=46) They examined Mr. Wright and the doctor said that the tumor melted like snowballs on a hot stove. [0:52](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=52) The tumor have shrank to half their original size. [0:55](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=55) 10 days after the first dose, Mr. Wright left the hospital cancer-free. [1:00](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=60) Two months later, Mr. Wright read a medical report that the whore serum was not effective to cancer. [1:05](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=65) Once he read this, the guy fell into a deep, dark depression and his cancer came right back. [1:10](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=70) Dr. West found out that Mr. Wright read that the serum was not effective for cancer. [1:14](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=74) So he decided to trick his patient, telling him that the initial supplies of the drug deteriorated during shipment. [1:20](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=80) Tiny white lie. He then told him that he received a batch of highly concentrated... concentrated potent cribiotin. [1:25](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=85) Mr. Wright agreed and was given a distilled water shot. [1:29](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=89) He was tricked, but a miracle did happen. [1:31](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=91) The tumor melted away. Placebo effect, right? [1:34](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=94) Mind over matter. Without any doubts, the body healed itself. [1:38](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=98) Fast forward a couple of months and Mr. Wright was feeling great. [1:42](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=102) But he heard the news that the American Medical Association announced a nationwide study that cribiotin proved that the drug was worthless. [1:50](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=110) Garbage! Yuck! Mr. Wright cancer came right back and the poor guy passed away two days later. [1:55](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=115) Placebo effect? Sounds about right. Thoughts become action and if you believe it, chances are it's going to be true. [2:01](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=121) Until doubts create a crack in the belief. [2:03](https://www.translate.mom/transcript/EITVI0Po8Q1Y/en/mr-wright-krebiozen-and-the-placebo-effect?t=123) Then it's gonna start crumbling.