Marketing Tactics Behind Chicken Consumption

You know, you're pretty deep down the rabbit hole

when you no longer believe that chicken is a health food

and I don't believe it anymore

for decades we were sold this lie

to sell chicken that chicken is a health food.

It's the cleanest source of protein.

It's the number one all these things.

It is absolutely not true.

If you actually look at the nutrient density of proteins,

beef is number one lamb is number two.

Then you get to like fish and pig and at the very, very bottom,

the very, very bottom chicken lower than pig.

But you know why chicken is at the very bottom?

Because at this point they have, I don't want to say genetically modified because

I'm gonna get in trouble, but Selectively bred, we'll pretend,

that um they have selectively bred this so much that

all the health like nutrient density and the health food has been absolutely stripped from it.

Like they're not breeding these chickens to make them healthy.

They're breeding these chickens to grow bigger, to grow faster, to eat less food.

What are my sheep doing?

And to be more disease resistant.

Nowhere in there does it say,

and to have a higher nutritional content.

Literally, I freaking could not care less about this.

If you know anything about marketing, you know, it is all a complete marketing

tactic, a marketing sham because I don't want to say which company,

a big huge chicken company that you probably know of that begins with a T

Wanted to sell more chicken in an era when chicken wasn't really being eaten that much.

It was kind of a delicacy.

Most people were eating beef. Most people were eating pork

They weren't really eating chicken.

So in order to change the narrative, they had to change what people thought

Marketing 101.

If you've ever seen these chickens be raised,

they are some of the gangliest birds They are ready in about six to eight weeks

If you do not breed them, excuse me, if you don't process them in that six to eight weeks

They will start to, their legs will break, their hearts start to give out, like they are literally bred to grow big so fast

And if you don't then butcher them, they are living just miserable miserable lives.

It's really sad, honestly

So yes, if you're gonna stop buying one thing at the store,

please let it be chicken because

My freaking goodness, we have been lied to for decades.

In case you're wondering what chicken should look like.

Dun, dun, dun.

Look at them walking around.

They're about to all come out. They're all healthy.

Yep, hi, hun. This is my favorite rooster.

He's so pretty. He does not have a name though,

because he's nuggets in two weeks.

Okay, bye, bud.

So this is all true, and it's very shocking to hear,

but if you go off of nutrient density in meats, chicken is almost ranked dead last in everything, which is just wild, because we have been told the opposite.

So here's the order.

It goes beef, lamb, bison, venison,

fish, pork, and then chicken all the way at the bottom.

Now you can kind of read this at your own pace to kind of go over what's the most healthy for you.

But one of the other thing that's mentioned is that chicken wasn't a standard food in America,

that it was a company with a T, meaning Tyson, that changed that for

us. And again, let's just fact check that claim.

Here it is.

Chicken was normalized in America because of marketing.

Chicken was historically more of a delicacy or seasonal food in the U.S., not an everyday staple like beef and pork.

But here in the mid-20th century, campaigns by companies like Tyson successfully repositioned it as a cheap, healthy, everyday lean protein alternative.

So this was done to increase market share.

I mean, you should be furious.

We are eating a non-nutrient dense meat because a major corporation wanted to increase their market share and was very successful at marketing it to us.