Analysis of Advertising Impact in Media

You know who I will say won? Here's who I will say won.

I think both of them won, and I'll tell you why they won.

But I think Candace won because she got the money

and she presented her argument, and in an area where she conceded.

She says, "I don't know why you're playing this

video.

I already conceded to you," and I said, "Yeah, I was wrong."

Mm-hmm.

And she did that. So that was, that was good for her to do that,

and I think she

got in front of an audience and moved some people

that probably don't watch her

content. Remember, baptizing is key. Baptizing is key.

And I think Andrew Wilson won because...

L- let me explain it to you how much he won,

and I think he won more than Candace won, and my argument's gonna be

very, very weird. You ready?

Go ahead.

You ready? This guy spent $300,000

and got somewhere between 50

to $200 million

of ad viewership.

Yeah, great point.

So guess what?

He's our big winner.

My wife at home says, "Who was the guy?

I never seen him before."

Right.

My dad says, "I've never..." Most people You-

His YouTube channel only had 180,

200,000 subs.

Yeah.

Very good, eloquent. I've had him on.

He's been on Rogan a couple times, so he's getting the momentum.

I think Andrew Wilson won because for everybody that says, "What an idiot to

give $300,000," I think it's the same story as Kanye spent

$7 million on an ad for Super Bowl-

And it's gone

... and sold $25 million of merch. I think Andrew Wi- Wilson won

because overnight now everybody knows who he is.

Yeah.

Very simple. So from the business standpoint-

Great point

... Andrew Wilson made a lot more than

$300,000.