0:00

So, this is how you make the fake extra virgin olive oil.

0:04

This is how they make the fake extra virgin olive oil.

0:08

The most basic type of adulteration to create a fake olive oil is taking a seed oil, like sunflower oil- No smell at all None ... and adding chlorophyll- We just put few drops ... to give it a little more color, and beta carotene to give it some fruitiness.

0:30

And we were shown how this was done in a lab by Major Sergio Tiro of the Italian Carabinieri Police, and it, he did it in a matter of moments.

0:38

What did you learn that could possibly help people be more educated as they're shopping?

0:44

So, when it comes to extra virgin olive oil, especially Italian extra virgin, look closely at the label.

0:50

If the label says, "Made in Italy," that's not good enough.

0:53

Sometimes that means it was packaged, not produced there.

0:56

There's often a beautiful picture of a Tuscan landscape on the front of the bottle with a very Italian-sounding name, and you think, "Okay, I got it."

1:05

But chances are, you're not getting what you think you're getting.

1:08

The label should also indicate a specific city in Italy where it was made.

1:12

Now, I'll look for the location of the company that produced it.

1:17

You know, is it from a city in Sicily or a city in Puglia, which is in southeastern Italy.

1:23

You know, I'll know then, okay, this is, this is at least from a place where they actually make olive oil.

1:29

And check for the date. Olive oil is basically fruit juice.

1:33

Olives are from the same family as cherries and plums.

1:37

Would you eat two or three-year-old j- fruit juice? No, probably not.

1:41

So, why are we consuming, you know, rancid extra virgin?

End of transcript · 304 words

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